How much does Wix cost?

Mendy Perlman, Researcher at Web Hosting Services By: Mendy Perlman | Updated: June 21, 2026 | Fact Checked |
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Perlman, M. (2026, June 21). How much does Wix cost? Web Hosting Services. https://webhostingservices.co/research/wix-cost

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Perlman, Mendy. “How Much Does Wix Cost?” Web Hosting Services, 21 June 2026, https://webhostingservices.co/research/wix-cost.

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Perlman, Mendy. “How Much Does Wix Cost?” Web Hosting Services. Last modified June 21, 2026. https://webhostingservices.co/research/wix-cost.

Research highlights: Wix has four paid plans, from $17 per month (Light) to $159 per month (Business Elite) on annual billing, plus a genuinely free plan with limits like ads and no custom domain. Selling online requires the $29 Core plan or higher. Monthly billing costs more, running $24 to $172 across the same tiers. The plan fee is only part of the bill once you add domain renewal, apps, and email.

Featured image showing Wix plan pricing from $17 Light to $159 Business Elite per month on annual billing, with the monthly billing surcharge stacked on each column and a rule marking where ecommerce begins.
Wix advertises $17, but selling online starts at $29, and the jump to Business Elite is bigger than the entire span below it.

What are the Wix premium plan pricing tiers?

  • Wix has four paid plans on annual billing: Light at $17, Core at $29, Business at $39, and Business Elite at $159 per month.
  • Light is the entry tier, removing Wix ads and connecting a custom domain, but it does not include ecommerce.
  • Core unlocks online selling, booking, and analytics, making it the practical starting point for most businesses.
  • Most yearly or multi-year paid plans include a free custom domain voucher for the first year, plus an SSL certificate and no Wix ads.
  • A separate Enterprise option is available for large brands, with pricing customized by project scope, required solutions, and business needs.
PlanAnnual (per month)MonthlyBest for
Free$0$0Testing and personal sites
Light$17$24Simple sites, no store
Core$29$36Small online stores
Business$39$46Growing stores
Business Elite$159$172Large stores

Wix restructured its lineup in 2025, replacing older plans like Combo and Unlimited with these four. Existing customers were generally grandfathered in, but any new signup uses the current structure and pricing.

Infographic comparing Wix pricing plans, including Free, Light, Core, Business and Business Elite, with annual and monthly costs.
Wix pricing ranges from a free plan for testing to Business Elite for larger stores, with annual billing costing less than month-to-month pricing.

Is the Wix free plan really free, and what are its limits?

  • Wix does offer a genuinely free forever plan, with no time limit and full access to templates.
  • The catch is Wix branding, including an ad anchored to the top of your site that scrolls with visitors.
  • You cannot connect a custom domain, so your address stays on a wixsite.com subdomain.
  • Storage is capped at roughly 500 MB and bandwidth at roughly 1 GB, and there is no Google Analytics.
  • The free plan has no ecommerce, so you cannot list products, run a checkout, or take payments.
Free plan elementLimit
Cost$0 forever
AdsWix branding shown
Domainwixsite.com subdomain only
Storage~500 MB
Bandwidth~1 GB
EcommerceNot available

The free plan works for testing the builder or a simple personal page. For anything professional, the ads, subdomain, and missing ecommerce make a paid plan the realistic choice.

How much do Wix business and ecommerce plans cost?

  • Selling on Wix requires at least the Core plan at $29 per month on annual billing.
  • Business at $39 per month adds unlimited products, automated sales tax, and advanced shipping.
  • Business Elite at $159 per month adds the full ecommerce toolkit, unlimited storage, and priority support.
  • Wix does not charge a separate platform transaction fee on its ecommerce plans.
  • You still pay payment processing; for example, Wix lists 2.9% plus $0.30 for U.S. credit/debit card payments excluding American Express, with rates varying by country, payment method, and currency.
PlanAnnual (per month)Ecommerce capability
Core$29Small stores, booking
Business$39Unlimited products, tax tools
Business Elite$159Full toolkit, priority support

For standard Wix Stores product sales, the main per-sale cost to budget for is payment processing rather than a separate Shopify-style platform surcharge. That makes the plan fee more predictable, which helps when you compare it against platforms that layer transaction fees on top. See our Shopify cost research for that contrast.

How much does Wix cost per year versus monthly?

  • Annual billing is cheaper than monthly on every Wix plan, since the monthly rate carries a premium.
  • Light is $17 per month annually versus $24 monthly, a saving of about $84 per year.
  • Core and Business each save roughly $84 per year on annual billing, at $29 versus $36 and $39 versus $46.
  • Business Elite saves the most, around $156 per year, at $159 versus $172 monthly.
  • Annual plans bill the full year upfront and come with a 14-day money-back window.
PlanMonthly billingAnnual (per month)Annual saving
Light$24$17~$84 / yr
Core$36$29~$84 / yr
Business$46$39~$84 / yr
Business Elite$172$159~$156 / yr

If you are committed to a site, annual billing is the clear value. Monthly billing only makes sense when you want flexibility to cancel quickly or are still testing whether Wix fits your project.

Infographic comparing Wix monthly billing, annual per-month pricing and yearly savings for Light, Core, Business and Business Elite plans.
Annual billing costs less on every Wix plan, saving about $84 per year on Light, Core and Business, and about $156 per year on Business Elite.

What is the total annual cost of a Wix website?

  • The plan is the base cost, for example Core at $29 per month, which is about $348 per year.
  • The free first-year domain renews afterward, usually around $21 per year.
  • Premium apps from the Wix App Market typically add $3 to $20 per month each.
  • Business email through Google Workspace is sold separately by mailbox; Wix’s own guidance gives an example of about $6 per month for one account, with final pricing depending on the Google Workspace plan.
  • A realistic all-in Core setup often lands near $500 to $700 per year after the first year.
Cost elementTypical annual figure
Core plan~$348
Domain renewal (after year 1)~$21
Apps$36 to $240
Business email (per mailbox)~$72+ per year, depending on Google Workspace plan

Year one is cheaper thanks to the free domain, then costs settle into a steady annual figure. Add the extras you actually need before committing, so the yearly total matches your budget. For a wider view, see our cost to build a website research.

Infographic showing annual Wix website costs, including Core plan pricing, domain renewal, apps and business email.
A Wix Core website often costs more than the plan alone, with domains, apps and business email bringing the annual total near $500 to $700 after year one.

Sources & additional resources

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Disclaimer: This article is for informational purposes only and is not financial, legal, tax, technical or purchasing advice. Wix plan prices, free plan limits, ecommerce features, payment-processing rates, app costs, domain renewal fees, business email pricing, promotional terms, taxes, availability and platform policies can change at any time and may vary by country, currency, billing term, payment method, selected apps and individual account. Always confirm current pricing, included features, renewal terms, payment fees, app charges, domain costs and cancellation policies directly with Wix and any third-party providers before choosing or changing a website builder plan.